Such an inspiring story of doing what you know and do it better than anyone else. The denim masters...
It's no secret that we love retail around here and we especially love the brands that fly under the radar. Meet The Hill-side, makers is some of the finest scarves and ties right here in the U.S. Nothing like a floral tie to brighten up your day!   Testing the new Weebly app with my favorite ice cream shoppe!! Fab is in the business of "making you smile everyday". Thank YOU!
On content "...to create value in the 21st century, you need to connect creativity with technology." Get healthy with Katie! Seriously, she's amazing which is why we chose her as our "give back" project of the month. March 2012.  We just launched the beautiful new website for Minnetonka Moccasins. It was a team effort combining the design chops of Wink and the strategery of Good People Branding. Great client, fabulous team and most importantly awesome products. 
Don't worry, we love social media too. It's great for brands and, let's face it, it's great for people. It's even hard to remember a time before Facebook and Twitter. But, there is this little communication channel we marketers have a love / hate relationship with and that is email. We (SBC and Good People) are in the beginning stages of developing an email platform for Cherokee USA and already we are seeing great results. Move over 140 characters - we are going to write an entire paragraph! Ahhh...  Content Strategy. Yep, that's what we did for Park Nicollet for most of 2011. Taking 2400 pages of content and prioritizing it into 600 pages of the most critical information to help patients have a better experience online. Phew! 
 Jamie Curtis from Cherokee Group (client) on left and Betsy Treinen (co-conspirator) on right at CoCo, Minneapolis Grain Exchange "The more we learn about the human brain and about collective intelligence across the species, the clearer it becomes that physical proximity and a work environment that supports and promotes interaction are essential components of collaboration." — Herman Miller As a small business, I'm a big believer that working from home does NOT work. So in the beginning of my journey as a solo-prenuer three years ago I looked for ways I could leave the house and get work done. Lucky for me there was a movement underway spearheaded by Don Ball and Kyle Coolbroth to create a co-working space in downtown St. Paul called CoCo — a co-working and collaborative space. CoCo has always attracted really smart, innovative people that, like me, work best in creative spaces. I've had my own office for over two years now in a historic building that keeps me inspired on the days that I don't have client meetings and just need some quality thinking time. But this year has me scratching the itch again, longing for a physical space that encourages collaboration. CoCo has launched a second location in downtown Minneapolis in the former Grain Exchange building and it's nothing short of spectacular and hands-down inspiring. Big vaulted ceilings, beautiful natural light and a great playlist. At CoCo, grain has long been replaced by ideas and technology and I think I just might be interested in doing a little trading in 2012. - betsey | planting seeds,
|
RSS Feed